brand identity

Heels & Bones

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A logo can hide more than you can imagine.

Mike, how do you say in Italian when someone did drink a lot.

Go home “heels and bones.”
Inspired by the modern gestalt technique for this logo
I’ve created the two initials H & B by combining them to represent one unique simple monogram.
Last but not least, the two extensions on the top represent a devil. This beer is pure evil, man! Cheers!

Heels n Bones brand identity

Blended from oat grains—most normally from malted grain, however, wheat, maize (corn), and rice are additionally utilized. During the preparing cycle, maturation of the starch sugars in the wort produces ethanol and carbonation in the subsequent beer.

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