Redesigning something can touch the client’s feelings. The graphic designer needs to be very careful when has been called to “touch” a company history piece. The original logo was outstanding, entirely handcrafted a big plane with the claim “Volterra Get it Right get it now.” I remember I asked the owner why his request, and he answered me: this is necessary for the company’s evolution. I understood that I was about to start a long journey at that precise moment. I wasn’t wrong!. Today the logo looks gorgeous V as Volterra designed by combining the back of a plane and half V letter. The claim is the same, and the brand identity is far from the original bright blu by showing a tremendous brilliant orange color.
Have you ever thought to have an outstanding journey in a couple of the most famous places in the world at the same time? no? Time is up. Get your trip!
Get it right!
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